With over 97% of all searches for a local business beginning online… SEO is STILL absolutely, positively, and undoubtedly one of the most valuable marketing strategies available today.
It can also be one of the most complicated and least understood marketing tactics (meta descriptions? alt tags? latent semantic indexing? What?!?!?)
But as much of a pain as SEO can seem the hassle is well worth it. And the rewards are just too big to pass up on.